Transforming Industries Through Digital Excellence
Innovation isn't just a goal—it’s our foundation. Our relentless pursuit of digital excellence has not only transformed industries but also earned us global recognition. With a legacy of award-winning strategies, we redefine digital experiences, drive customer engagement, and accelerate business growth.
Agency of the Year
Lantern Awards of Texas 2025
Centric was named Agency of the Year at the 2025 Lantern Awards of Texas by the Houston Business Marketing Alliance. This major recognition was driven by our success across multiple categories, anchored by the impact of our mobile application development. We redefine excellence by delivering measurable results that transform industries and solve critical, real-world problems.
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SEO & AI Search Dominance
Lantern Awards of Texas 2025
#1 in Storage, #1 in Organic Growth. Our SEO strategy focused on dominating both traditional search rankings and the emerging frontier of AI-driven search answers. This forward-thinking approach eliminated high customer acquisition costs (CAC) and resulted in combined conversions (phone + web) skyrocketing by over 125%.
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PPC Performance & Efficiency
Lantern Awards of Texas 2025
We reinvented Big Tex Storage's Paid Search strategy by shifting the budget from defending branded keywords to aggressively targeting high-intent, competitive searches. This allowed PPC to function as a true growth engine, resulting in a 100% increase in paid search customers while reducing the cost per conversion by 49%.
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High-Converting Landing Page
Lantern Awards of Texas 2025
Centric built a landing page as the central conversion tool for a major industry event for Sol-Ark. The landing page strategy targeted professionals to drive high-value, pre-scheduled meetings. The result was a remarkable 200% increase in meeting requests compared to the previous year, maximizing ROI on face-to-face time.
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Email Campaign for Goody Culinary Solutions
Lantern Awards of Texas 2025
Our highly focused email campaign introduced Goody's new professional stock range to chefs in the Quick Service Restaurant (QSR) sector. The messaging, which centered on time-saving and restaurant-quality flavor, achieved an exceptionally high total Click-Through Rate (CTR) of 63%, well above the industry average.
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B2C Website Repositioning
Lantern Awards of Texas 2025
Centric successfully repositioned the 90-year-old Sharbatly Fruit brand as a wellness-first digital leader to engage health-conscious younger audiences. The outcome was a 40% increase in product page engagement, a 25% increase in average session duration, and a seamless experience connecting product to lifestyle.
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B2B Website Transformation
Lantern Awards of Texas 2025
The goal was to unify and transform Promethean Energy’s split identity into one cohesive, authoritative platform for late-life asset management. This digital transformation resulted in a massive 300% increase in website traffic, a 42% growth in search visibility, and a 38% improvement in conversion rate.
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Campaign for Goody Culinary Solutions
AMA Crystal Awards 2025
Our Email Marketing Campaign for Goody Culinary Solutions garnered recognition for its creativity and effectiveness in reaching a highly specific audience, chefs in Saudi Arabia’s Quick Service Restaurant (QSR) sector. We crafted a mobile-first email that addressed the daily needs and pain points of professional chefs. An impressive 63% unique click-through rate was recorded, well above the typical B2B industry standard. This high level of engagement led to increased product interest and validated the campaign's impact in driving customer interaction.
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SEO Campaign for LiProspect
AMA Crystal Awards 2025
Centric's SEO Campaign for LiProspect was a game-changer in the crowded B2B SaaS market. Faced with the challenge of a limited digital presence in a highly competitive space, we overhauled their SEO strategy from the ground up. Through persona-driven content, technical SEO enhancements, and strategic keyword targeting, we elevated LiProspect’s online visibility, helping them achieve a 570% increase in organic clicks and a 400% growth in revenue. This transformation also resulted in a significant reduction in customer acquisition costs (CAC), positioning LiProspect as a top competitor in their industry.
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Branding Award
38th Annual AMA Crystal Award 2024
The Al-Futtaim Blue Loyalty Program redefined customer engagement by integrating diverse brands under a unified, data-driven loyalty ecosystem. This initiative enhanced brand affinity, maximized customer lifetime value, and drove cross-channel conversions across multiple regions. Our approach focused on AI-driven customer segmentation to create hyper-personalized experiences, ensuring seamless cross-border messaging for brand consistency. Through omnichannel engagement strategies, including in-store activations, digital marketing, and a feature-rich mobile app, we transformed customer loyalty into a powerful brand asset.
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Website Experience Transformation
38th Annual AMA Crystal Award 2024
Yas Mall’s website was reimagined as a high-performance digital hub, designed to drive footfall and revenue growth. Our 6D Digital Transformation Framework placed user experience at the forefront, delivering optimized navigation and intuitive UX/UI for frictionless interactions. The scalable architecture ensured high-traffic performance, while innovative 3D interactive mapping provided seamless visitor guidance. The transformation positioned Yas Mall’s digital presence as an essential part of its customer engagement strategy.
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SaaS Website Personalization At Scale
HBMA Judges Choice Award
CentricDXB revolutionized B2B and B2C marketing automation with LiProspect, implementing AI-powered personalization at scale to enhance engagement and conversion rates. By leveraging behavioral tracking, we dynamically adapted user journeys in real-time, ensuring content delivery remained hyper-relevant. Automated segmentation optimized lead nurturing strategies, resulting in increased customer engagement and a seamless experience across multiple digital touchpoints.
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Corporate Website Reinvention
HBMA Award
Goody Co.’s digital transformation modernized its online presence while preserving its legacy and brand heritage. By seamlessly blending tradition with innovation, we delivered a user experience that engaged audiences across generations. Our approach focused on data-driven storytelling, intuitive UI/UX, and a seamless omnichannel experience, ensuring that Goody Co. remained relevant in an evolving digital landscape.
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SEO & AI-Powered Search Dominance
HBMA Lantern Award
Centric propelled LiProspect to the forefront of organic search dominance through SEO excellence, content strategy, and AI-driven optimization techniques. Our approach amplified brand visibility, increased inbound traffic, and maximized lead generation for LiProspect’s B2B and B2C audiences. The execution included cutting-edge keyword strategy, on-page optimization, and high-quality content marketing, solidifying LiProspect as an industry leader.
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AI-Enhanced Loyalty Ecosystem
HBMA Lantern Award
CentricDXB set a new industry standard for AI-powered loyalty programs, redefining customer engagement at Yas Mall. Our next-generation approach integrated predictive AI to deliver hyper-personalized incentives, creating a dynamic and rewarding customer experience. The seamless omnichannel integration ensured engagement across every touchpoint, while real-time behavioral insights enabled targeted, high-conversion campaigns. This transformation elevated Yas Mall’s loyalty program into a data-driven engagement powerhouse.
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